what we sell
Everything below is quoted before we start, in writing, with the hours behind it shown. If your budget is fixed, tell us the number first — we will say whether it buys the whole thing or half of it.
The mark and the rules around it. Sixteen weeks, four people, one direction developed rather than three presented.
The site or the product surface, drawn in the identity's own system and built to be edited by people who are not designers.
For companies that already have a mark and cannot keep it consistent. We audit — no redesign unless you ask for one.
how an engagement runs
The same four people from the first call to the handover. Nobody is swapped out after the pitch.
We develop the route the position paper argues for. Three options is a way of making the client do the deciding.
You get the working files, the fonts licensed in your name, and the right to change anything after we leave.
Six months after handover we come back for a day, at no cost, and tell you honestly what has drifted.
Fixed fees, invoiced in three parts. Everything is quoted in euro and excludes font licensing, photography and print.
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Identity
€48,000Position, naming, wordmark, type system, guidelines and working files. Sixteen weeks.
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Identity and digital
Most taken €76,000The above plus the site or product surface, drawn and built, with the editing session. Twenty-four weeks.
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Systems only
€22,000Audit, consolidation and documentation of a mark you already own. No redesign. Eight weeks.
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A day of us
€3,200Four people, one room, one problem. Usually taken before a pitch or a board meeting.
Rarely. Two projects a season is the whole reason the work looks like this, and moving one forward means moving another back. If your date is fixed, write anyway — twice a year somebody postpones and a slot opens with four weeks' notice.
No. We develop the direction the position paper argues for and show it properly, twice, in the room. Presenting three is how a studio makes the client responsible for the decision they hired the studio to make.
Most of the time. The Systems engagement exists for exactly that: your team keeps making the work, we cut it back to one system and teach them to hold it. We are better at this than at replacing people.
Then we review it and usually keep it. Naming is included in the Identity fee but it is not compulsory, and a name that already carries fourteen years of goodwill is an asset, not a brief.
No. A retainer pays a studio to still be there, which is a different service from making the thing good. When you need us again, book a day.
You do, on final payment, including the working files. Fonts are licensed in your name from the foundry directly, so nothing depends on us continuing to exist.
A paragraph is enough to know whether this is a project for us. We answer everything within two working days.